Wednesday, November 29, 2023
Wednesday, November 29, 2023
HomeNews53% of Scots to holiday in Scotland in 2022

53% of Scots to holiday in Scotland in 2022

Of the 71% of Scots who intend to take a holiday this year, over half (53%) are intending to take holidays in Scotland with The Highlands, Edinburgh and Greater Glasgow the most popular choices.  

The survey by 56DI’s Scotlands Viewpoint survey also revealed that Scotland is especially appealing to empty nesters – 56% of those likely to take holidays will take them in Scotland this year, while the Highlands is particularly attractive to the young independents and those in the AB socio-economic grouping

England is relatively more popular amongst the family market, 48% of who are considering holidays there but of much lower appeal to young independents, pre kids, only 36% of who are considering holidays there (compared to 53% of them considering Scotland).

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